The Ayuntamiento of Orihuela has initiated a public satisfaction survey aimed at beachgoers this summer. A maximum budget of thirty-six thousand one hundred euros has been set for the contract to gather feedback regarding the eleven beaches in the area. This effort aligns with the objectives established by the Integrated Beach Management System and the Association for Environmental Education and Consumer (ADEAC) in the Valencia Community, which oversees the awarding of blue flag certifications validating the beaches’ quality.

Surveys will be conducted from June fifteenth to September fifteenth each year during the contract’s three-year term, with an option for extension. Users, whether residents or tourists, will have the opportunity to respond to updated survey questions tailored to various age groups. Data collection will be executed electronically to ensure ease of access and convenience for users who will complete their surveys right on the beach.

Last year, Orihuela was awarded the blue flag title for ten of its eleven beaches, highlighting the area’s commitment to maintaining high-quality standards. The survey’s objective is to gather significant data that will help identify possible improvements and establish a comparative analysis with previous years. Final reports, detailing findings and recommendations for enhancement, must be submitted by November thirtieth of each year.

The Ayuntamiento emphasises that its beaches are vital for the municipality’s economy and aims to deliver top-quality services that differentiate them as a tourism destination. This proactive approach reflects the growing need to enhance user experience and satisfaction within the local beach environment.