Habaneras Shopping Centre in Torrevieja has confirmed that Primor will open its first store in the town. The well-known Spanish perfumery and cosmetics chain will occupy a unit of 370.81 m² on the first floor of the centre.

Customers will be able to choose from a broad selection of perfumery, make-up, cosmetics, facial care and personal hygiene products. The store will stock a wide range of national and international brands, catering for different needs and budgets.

Centre managers say the arrival of Primor marks a strategic addition to the retail mix, strengthening the beauty and personal care offer for both residents and visitors. Torrevieja attracts thousands of national and international tourists each year, particularly during the summer season.

Owned by Castellana Properties and managed by Cushman & Wakefield, Habaneras offers 25,021 m² of retail space, 850 free parking spaces and 66 shops, supporting around 650 direct jobs. The centre receives close to five million visitors annually and is regarded as one of the main commercial and leisure destinations in the Vega Baja area.